Data Confidentiality
As an individual, you have an immense amount of personal…
Tag Data
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Application Programming Interface (API)
Imagine a weather app displaying real-time data from a distant…
GDPR
The GDPR introduces several key regulations and principles: 1. Consent:…
Data Scientist
Did you know the HBR coined Data scientists as the…
Workflow
Imagine a symphony orchestra preparing for a concert. Each musician…
Anonymized Data
Data anonymization refers to the process of transforming or modifying…
Behavioural Data
Behavioral data is a type of data that captures and…
Business Intelligence
1956 – “Heartbreak Hotel” was Elvis’ first hit song, Grace…
Customer Data Platform (CDP)
A customer data platform (CDP) is a powerful tool that…
Customer Value Analytics
Ever received ads that were *too* customized for comfort, and…